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For more information on these topics, click on each topic for objectives and curriculum information. If you need further information, please email us at: billswetmon@aol.com




Benefits received from this training:

At the conclusion of this training, you will be able to . . .
  • Learn how to use questions to draw your prospects in.
  • Discover how questions create an emotional involvement.
  • Learn why "no" really means "maybe."
  • Find ways to get referrals.
  • Realize the importance of Follow-Up.
  • Handle failure and rejection with an anti-failure formula.
  • Set goals and stay focused.
  • Avoid the ten mistakes most salespeople make.
  • Close a sale using ten techniques that will bring success every time.
  • Discover the importance of one’s attitude in relation to success.
  • Learn how to be a top professional.
  • Learn the ten characteristics of persuasive salespeople.


Additional benefits and objectives can be identified and designed to fit the needs of each client.

Training Curriculum:
  1. What is selling?
    1. Selling and advertising.
    2. You are a walking advertisement.
    3. Everyone is a salesperson.
    4. What these skills can accomplish in your life.
  2. The power of the question.
    1. Questions create an emotional involvement.
    2. Some important techniques.
    3. How these techniques get you to "yes."
  3. Understanding the 9 personalities of buyers.
    1. How to sell to each personality.
  4. Knowing when "no" means "maybe."
    1. Ways to anticipate and beat them to their objections.
  5. Seven steps to getting referrals.
  6. Four ways to follow up and get results.
    1. How to maximize results from follow-up.
  7. Five attitudes to overcome failures.
  8. How to set goals and stay focused.
  9. The ten biggest sales mistakes.
  10. Ten ways to close a sale.
  11. Ten ways to develop the art of selling.
  12. Ten steps to becoming a professional.
  13. Ten characteristics of a powerful persuader.
  14. Q&A/Evaluations/Learning Transfer
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